Skip to main content

Tips to develop soft skills

For running any kind of business, one need to hone his/her presentation skills. As the famous saying goes "You never get a second chance to create first good impression". Following are the points to be kept in mind:

  • Consider yourself as brand. Every brand needs promotion
  • Maintain an eye-contact while talking to someone. Develop positive attitude towards life
  • Don't walk slow. Learn to walk briskly. People who walk briskly project that they are going with the purpose
  • Don't put you hands in pockets while talking to someone. Don't stand with hands folded
  • Sense of purpose should get projected when talking/meeting with people/client  
  • Be professional in your dressing
  • Project a promise of prosperity when making a presentation. Promise should be made visible to the client
  • Language - impactful words should be used
  • How you deliver and what you deliver are most important things 
  • Select right words to communicate. For that you need to have a good vocabulary
  • Always keep smiling. Smile at others and laugh at yourself. Laugh with others. When you are selling something, start with a smile
  • Listen - Never project that you are disoriented. If you will listen attentively, you will make friends easily. Ears,face, mind and soul - create an impact that you are listening
  • Listen to others with eye-contact. If you are attentive in listening, you will always be able to make out what people are saying and what they want to convey
  • Be alert to environment and details. Whenever visit anyone's office, don't be absorbed in your thoughts. Look around and you will get number of clues about the person and organisation
  • Look around the table of the person with whom you are having chat
  • Always keep a 'plan B' or 'contingency plan' at time of meeting or presentation. Time management is must    
  • It is said that the most efficient manager is the one whose table is clear
  • First three sentences in presentation makes a lot of difference
  • Never apologize in the beginning before making a speech or presentation. Understand the perception, expectation and aspiration of your audience
  • Relevant jokes should be kept in mind to create a positive impact or to lighten up the environment - they should be related to content 
  • Be confident. Confidence comes from doing. Have courage to say "sorry"
  • Project reliability though your behavior. In business presentations, selling reliability is must
  • Show tolerance, never argue. Discussions make friends, arguments make enemies. Find means and ways to avoid confrontations
  •  Watch Mannerisms - Bodily gestures, expressions should be positive. Negative mannerisms shift the focus of your audience from content to body gestures/movements
  • When giving presentations, don't overdress or under dress 
  • Make it a joy for people to do business with you. People love to buy but hate to be sold
  • Make it a win-win situation for your customer/target audience
  • Get in step with the customer. Make him part of the act. Always involve the customer
  • Always keep your eyes and ears open. Act smart when necessary
  • Introduction and end should be very powerful in any kind of presentation/speech
In 1898 at Congress of Religion, Swami Vivekanand was not invited. He had to finish his presentation within 5 minutes, but he was made to continue till 45 minutes, because of his positive personality and spoken skills.
Labels:

Comments

Post a Comment

Popular posts from this blog

Corporate Identity: Self potrayl of an organisation

An organisation carries out thousands of operations, it buys, it sells, it hires and fires employees and  it promotes its products/services using promotional tools. All these operations of the organisation relate wholly or partially to various publics.  No organisation can work in isolation. Companies are dependent on reactions and actions of its customers and consumers. People react and respond towards any organisation according to the way the company is perceived in the market. Image and identity of the company are related to each other.  The sum total of the way an organisation represents itself is called identity. The way different publics perceives an organisation is often known as image. Marketing wars are not won and lost in shopping malls, but are won and lost in the minds and hearts of the people.  Style of functioning of a company can be called as mark of identity of a company. Whereas, the kinds of actions and reactions in the minds of people is mark of image. Identity is r
4 comments
Read more

Marketing Communications: five finger story

Marketing Communications is about establishing an image for company and products. It is to communicate benefits from products, create awareness about new products, keep existing products in focus and generate market excitement.  The company's marketing communication tactics alerts customers to sale, justifies prices with benefits, answer consumer's questions, provide after sale reinforcement and keep organisation in focus.  All marketing communication tools should work in unity. It should be a seamless communication process sans hitches.  Advertising: It is a paid form of non-personal communication about an organisation, product, service or idea by an identified sponsor. 
1 comment
Read more

PR as communication tool

T o live is to communicate. Communication is very important for existence of any human being.  Communication is a process of sharing and expressing views, opinions, experiences and information.  Not only personally, professionally also, communication is very important. Business organisations, corporates inform customers about their products/services/goods through the process of communication.  With the increased competition among businesses, it becomes vital for organisation to effectively communicate with target customers. In order to so, big corporates have dedicated marketing communication departments which uses communication tools like advertising, Public Relations, direct Marketing, Personal Selling, Events to communicate with people.  Advertising creatively and effectively communicates, aware and persuades audience to buy a particular product. Public Relations, on the other hand, has emerged as an effective communication tool for the companies which not only inform, but also he
4 comments
Read more