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Instagram Reels: How to Use Them for Marketing

Instagram Reels are a great way to market the brand, product, or service. Here are some ways to use Instagram Reels for marketing: ·          Showcase product : Create short, engaging videos showcasing the product's features and benefits ·          Share customer testimonials : Encourage satisfied customers to share their experiences with the brand ·          Give Industry Insights : Share helpful tutorials, tips, and hacks related to the industry ·          Give a sneak peek : Give the audience a behind-the-scenes look at new products, services, or events ·          Utilize hashtags: Use relevant hashtags to increase the Reels' visibility and reach a broader audience ·          Collaborate with influencers : Partner with influencers in the brand’s niche to expand reach ·          Run contests and giveaways : Host contests and giveaways to engage with the audience and increase brand awareness ·          Utilize Instagram's shopping feature : Tag products in

LUX Legacy!

LUX is more than a beauty soap, a product and a brand. It makes us remind of the glorious past,present and future of hindi cinema. The brand has feathered in its cap a long list of bollywood beauties, who have mesmerized people with their beauty and grace. Below are the ladies of tinsel town which graced the product called 'LUX'

Copyrighting Bikaneri Bhujiya or Goan Feni ....local brands are getting conscious

We Indians are now getting aware of our rights over our properties. After the patenting of Basmati by US firm RiceTec Inc, we have learnt a good lesson and are claiming rights over our intellectual properties. The Registrar of Geographical Indications (GI) has accepted claims by more products, calamining rights over the products for local prestige. Getting GI tag ensures that none other than those are registered, authorized producer of a particular product.  Darjeeling Tea, the first brand to get a GI tag The products like Bikaneri Bujiya from Rajasthan, Guntur Sannam chilli,  Hyderabadi haleem, Mahabaleshwar strawberry, Paithani sarees from Maharashtra, Kinnauri shawl from Himachal Pradesh, Kasaragod sarees are claiming GI tags.  Bikaneri Bhujiya Madhubani paintings The first product to get a GI tag was Darjeeling tea. The next to follow was the aranmula kannadi from Kerela ( a mirror of highly polished metal). The list then follows Mysore sandalwood oil, Madhubani pa