We are Family: Will India like it?

‘We are Family’ is an official remake of Hollywood film ‘Stepmom’, starring Kajol, Arjun Rampal and Kareena Kapoor. It will be interesting to find whether India will like it or it will meet the similar fate as ‘Kabhi Alvida Na Kehna’, latter also produced by Dharma Productions. Will the film be able to match up with Indian audience who are still strong in their roots of an undivided family? Will Indian audience accept it or the film will meet the step-motherly treatment?

The story revolves around family,in an unusual situation as the promos define it , with conflict between two moms, Maya (Kajol), divorced family oriented woman raising her children alone after her husband, Aman (Arjun Rampal) leaves her for Shreya (Kareena), the complete career woman. Film expects one to go on an emotional trip, when Maya realises that she has very little time left for her.

With huge star cast and big banner film might succeed in getting audience to the cinema halls but will it get acceptance among audience. With Hollywood films coming right away in homes through movie channels, it would be fascinating to see the reactions of those react who have already seen the original flick. There is also confusion about the target audience of film. Urban youth, by all means have access to the original one, so why will they spend on the remake. Those in sub-urbans might go on for a trip following the star cast but will they be able to match the mindset of the film? Something to watch out for!

Comments

Marketing Communications: five finger story

Marketing Communications is about establishing an image for company and products. It is to communicate benefits from products, create awareness about new products, keep existing products in focus and generate market excitement. The company's marketing communication tactics alerts customers to sale, justifies prices with benefits, answer consumer's questions, provide after sale reinforcement and keep organisation in focus. All marketing communication tools should work in unity. It should be a seamless communication process sans hitches. Advertising: It is a paid form of non-personal communication about an organisation, product, service or idea by an identified sponsor.

Manmade marvel - Meenakshi Amman Temple at Madurai

Meenakshi Amman Temple at Madurai is one amongst the several wonders of India. Famous for its architecture, the temple is huge and each statue carved on it is one amongst itself. The temple has four gates i.e. north gate, south gate, east gate and west gate. Entry is allowed only from north gate, which is considered as auspicious. Some glimpses of the temple built several centuries before. One of the elephants guarding the shiva temple. Each elephant statue on each side. Gopuram at east gate, before the Meenakshi temple. There are four such corridors on each side having about 1000 pillars. 1000 pillars hall at the temple. Natrajan at the hall. The statues on 1000 pillars poses the steps of Bharatnatyam One of the satute at the hall. Dancing poses by the statues Outside view of all the temples at each direction.

Sweet memories from 90s!

Lets confess, we all loved those colourful sweet balls called toffees and candies. Every kid's prized possession, one look at them now will take you to back down the memory lane. For those born in mid 80s, these toffees were permament attractions and now are the fondest memories. For people like us, they are also the symbol of simple and less complicated life back then. Lets take some time to feel the way we used to feel back then and live a part of our childhood, a feeling so special and full of nostalgia: Still catch on one of those! The Dollar Bite! A family treat after dinners Melody hai choclaty...dekho kaisi choclaty! our very own..white choclate! Coffee ya Toffee!?! Baratiyon ka swagat tto pan pasand se hoga! The orange candies! The tranparent ones made them look so attractive Just a glimpse of these and our mind wanders through the times we used to play on streets & backlanes carefree. The days where we used to wait for eve...

Knick n knack

Search This Blog