Knick n knack

T o live is to communicate. Communication is very important for existence of any human being.  Communication is a process of sharing and expressing views, opinions, experiences and information.  Not only personally, professionally also, communication is very important. Business organisations, corporates inform customers about their products/services/goods through the process of communication.  With the increased competition among businesses, it becomes vital for organisation to effectively communicate with target customers. In order to so, big corporates have dedicated marketing communication departments which uses communication tools like advertising, Public Relations, direct Marketing, Personal Selling, Events to communicate with people.  Advertising creatively and effectively communicates, aware and persuades audience to buy a particular product. Public Relations, on the other hand, has emerged as an effective communication tool for the companies which not only inform, but also he

Sunshine sparkles through the leaves of my tree Warm air sighs through the leaves of my tree!

Focus on the journey, not the destination! Carve a tunnel of hope through the dark mountain of disappointment   Note: Do not copy pictures without permission. Clicked by the author.

Few weeks back, the entire country was hip hopping on the tunes of World Cup 2011 and prayed for Team India to win the cup for us. Why we prayed for them...did any one of us got to touch the cup or got to kiss it in front of gateway of India? or did it increased the shaan of any one of our's drawing rooms? No...we all prayed for our country...for INDIA...coz we cannot see it losing..losing to anyone. We were patriotic when MS Dhoni picked up the World Cup. We felt goosebumps all over our body when Dhoni hit that historic six. Nationalism ran into our bloods when we saw Yusuf Pathan carrying Sachin on his shoulders, parading all aroud Wankhede. We are still celebrating the emotions and feelings of being World Champions...coz we are proud Indians.  Now again our country needs us.After World Cup, Anna Hazare has given us the chance to stand for our rights and fight against corruption. To show the world that we cannot see our country losing, nor in the game of cricket nor to corr

LUX is more than a beauty soap, a product and a brand. It makes us remind of the glorious past,present and future of hindi cinema. The brand has feathered in its cap a long list of bollywood beauties, who have mesmerized people with their beauty and grace. Below are the ladies of tinsel town which graced the product called 'LUX'

Author: Lucie Whitehouse Publisher: Bloomsbury Publishing Plc, London ISBN: 978 0 7475 9625 7 Pages : 374 First published in 2008 A psychological thriller, the story is horrifying and tragic in its own way. It doesn't take you into paranormal world, but makes you dance high and low onto the dirty secrets of human minds and hearts. After the suicide of his uncle, Lucas Heathfield inherits the Stoneborough Manor, which he imagines to be a place where he and his close friends can spend weekends far away from chaos and noise of London city.  From the beginning, the house haunts their relationships and effects their emotions in a strange way, especially on Lucas, who leaves his job and shifts to the house permanently with friend Danny, a wild child who becomes responsible for shattered group of friends. Lucas obsesses himself with alcohol, drugs and cine films of his uncle and his friends thirty years earlier. With these cine films escapes the dark secrets of high sexual emot

Shrimaan Shrimati                                                                             Telletubbies The Little Mermaid